Allie LawnNov 21, 20225 minCrafting a scientific market research surveyIt's Q4, and like many business owners, we suspect you're looking to start creating your strategy for next year. This means that there's...
Allie LawnOct 1, 20224 minHow confirmation bias is hurting your startup (and what to do about it).What do car buying and entrepreneurship have in common? From the psychological perspective, it turns out they’re pretty similar. Let’s...
Allie LawnAug 27, 20224 minArt Versus Science: The legend, the myth, and our foundation. Early in my career, I was exposed to a philosophy about startups that raised a few red flags: early-stage startups are more art than...